Real positioning. Real results.

20+ products launched. 25+ clients. A track record across healthtech, fintech, edtech, and sales tech, and more.

Featured Case Study · Edtech
Learning.com

From disengaged traffic to high-intent buyers. We led campaign strategy, copy, ABM execution, and creative — clarifying the message by role and state, attracting solution-seeking visitors, and delivering contextualized handoffs sales could act on.

GTM Strategy ABM Campaign Content Development Ongoing Partner
500+
High-intent leads at 20% demo rate
1,400+
Accounts discovered & enriched
2.14x
Faster sales cycle (300→140 days)
49%
Net new accounts in CRM
Healthtech · Positioning & Research
Rhapsody Health

Repositioned a leading healthtech interoperability platform from single-product vendor to strategic industry thought leader. Delivered original research, whitepaper, self-assessment, and microsite.

Positioning Research Campaign
Fintech · Messaging · Ongoing
Arcesium

Segment-level messaging playbook and ongoing mid-to-bottom funnel content for a data management platform serving institutional investment managers, hedge funds, and prime brokers.

Messaging Content Ongoing
Sales Tech · 5-Year Partnership
Seismic

Embedded PMM partner covering 3 PMMs and 2 Sales Enablement managers. Led strategy for the Strategy & Planning pillar, new financial services messaging, and Microsoft Copilot integration launch.

Coverage Launch Enablement
Edtech · Positioning & Launch
MindPlay Education

Product naming, positioning strategy, and GTM plan for the launch of MindPlay Reading Studio — a personalized literacy intervention platform for K-12 students.

Positioning Naming Launch
Fintech · Segment Playbook
Addepar

Core segment positioning and messaging playbook for a wealth management technology platform targeting RIA and family office buyers.

Positioning Playbook
AI · Sales Tech · GTM
MightyBot

Full GTM strategy and positioning for a complex AI platform — from deep product discovery through compelling narratives, refined messaging, and sales enablement.

GTM Positioning Messaging
Fintech · Coverage & Messaging
Altvia

4-month bridge coverage while recruiting a Senior PMM, plus a segment messaging guide for the hedge fund buyer of a private capital platform.

Coverage Messaging
Edtech · Core Narrative
SchoolStatus

Solution Library Deck — core narrative plus three solution tracks across a complex multi-product portfolio serving K-12 school districts.

Core Narrative Sales Deck
Security Tech · Core Narrative
GreatHorn

"Respond at the Speed of Deception" — breakthrough narrative, script, and design direction for an email security solution built to move enterprise buyers from awareness to urgency.

Core Narrative Sales Story
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What clients say

Trusted to deliver, every time.

"Their ability to quickly step in and develop our product marketing strategy — and craft messaging for our Microsoft Copilot integration — set us on a path to success for our winter launch. "

AR
Anthony Russo
Senior Director PMM, Seismic

"Intuitive PMM quickly grasped our complex AI platform and target market, turning that understanding into compelling narratives. High-impact, strategic PMM without the overhead. "

JF
John Forrester
Founder, MightyBot

"While our regional manager was out on maternity leave, Intuitive PMM seamlessly stepped in with strategic planning and content development. The team never missed a beat. "

LB
Laura Brooks
Sr. ABM Manager, Learning A-Z

"Intuitive PMM guided us through naming, positioning, and a GTM plan that resonated. We launched with confidence, knowing we were well-positioned for success. "

DU
Dorene Uhrich
Chief Operating Officer, MindPlay

Ready to add your company to the list?

Ready to explore how Intuitive PMM can support your next big launch? Let's talk!

COMMON QUESTIONS

Everything you need to know.



  • How quickly can you start?

    Most engagements begin within 1–2 weeks. For planned leaves, we recommend reaching out 4–6 weeks ahead.



  • Is this only for maternity leave?

    No. We cover parental leave, FMLA, sudden departures, open roles, and launch surge capacity. If there's a gap, we fill it.



  • What industries do you know?

    Healthtech, fintech, edtech, SaaS, and sales technology. We likely already know your buyer before day one.



  • How is this different from a freelance PMM?

    We bring senior strategic depth, not just task execution. We think, lead, and own outcomes — backed by the full Intuitive PMM methodology.



  • Can you cover roles beyond PMM?

    Yes. We've covered Sales Enablement, ABM, Regional Marketing, and Director-level roles. If it sits at product, marketing, and sales — we can help.